A Little About Us

Teamwork is what we eat for breakfast.

The word 'teamwork' is overused and, frankly, has been used so much that it has lost its meaning. In our world, I can't think of a better word to describe the collaborative culture that we foster at Trent Creative. If two heads or three heads or even four is better than one, we will come together and problem solve each clients projects to get to the best solution that there is. This is not to say that there are many times that one person is all it takes. We have a saying that we all adhere to 'Don't Fix Blame, Fix Problem.' As a team we have a great time 'fixing' problems together.

 

Marilyn Trent
Principal, Sr. Strategist & Creative Director

Marilyn Trent started with little more than a Bachelor of Fine Arts, her creative talent, her tenacity and her commitment to satisfying the design needs of her clients when she first started Trent Creative. Over the past two decades she has turned that business into a successful, full-service marketing and design agency while simultaneously raising two daughters and acting as a catalyst for positive social and ecological change in her community.

Marilyn also facilitates, manages and aligns the brand and marketing strategy for each client. She ensures that the work is superbly executed and the message matches the medium. Her client list is extensive and diverse with clients such as the JAC Products, the Detroit Economic Growth Corporation, MNP Corporation and Pennsylvania Steel.

Marilyn is responsible for the overall supervision of Trent Creative’s creative product. She also helps clients discover the best way to turn abstract goals into concrete deliverables and makes sure that a constructive working relationship is established between the client and assigned production team.

Marilyn won the Business Woman of the Year Award from the Rochester Regional Chamber of Commerce. She was recognized for her positive reputation, business growth and community involvement in 2013. She currently serves on three boards—the Downtown Development Authority of Rochester, the Rochester Regional Chamber of Commerce and the National Entrepreneurs Association.

Ryan Riggs
Sr. Art Director / Interactive Designer

Ryan Riggs fulfilled his lifelong passion with art and graphic design by earning a bachelor’s degree from the College of Creative Studies. His graphic design degree and love for art drives his creativity and enthusiasm while developing concepts for the various clients of Trent Creative. As a UI Designer, he focuses on the end user visual experience and the intuitivity of the information architecture to make each website beautiful and easy to use.

He is a multi-faceted designer giving him the ability to work in both interactive and print design side by side. Ryan supports Trent Creative with branding, creative strategy, audio and video, and motion-graphics as well. He has designed and implemented websites for Mexicantown Detroit, Shop Dine Midtown, and South Oakland Shelter.

His past experience consists of work with D:Hive Detroit, Detroit Experience Factory, Czarnowski, and General Motors. In his free time, Ryan enjoys playing music, being outdoors, and gaming.

Scott McCabe
Interactive Media Director & Copywriter

Scott McCabe spent four years at St. John’s College in Annapolis, MD studying some of the greatest authors, philosophers and rhetoricians ever produced by Western civilization. His love of logic and literature has led him to a career as a copywriter and programmer. He has written for U.S. congressmen and multi-million dollar corporations as well as non-profits and local start-ups.

Scott is a PHP developer and SEO Stratgist. He is Google Certified in AdWords and has comprehensive knowledge of Javascript, HTML and PHP as well as years of practical experience designing, developing and coding websites. Recent websites that Scott has programmed include Powerlink, Art X Detroit, South Oakland Shelter, Erskine Law Group, Mexican Town, Shop/Dine Midtown and Paint Creek Center for the Arts.  He also provides support services for websites such as Revolve Detroit, Midtown Detroit Inc., Detroit Historical Society, Brasco International, Pennsylvania Steel and Titan Metallurgy.

 

Yuliia Lane
Account Manager

Yuliia Lane is an accomplished and award-winning business professional, holding the distinction of being the valedictorian and a Maize and Blue Distinguished Scholar of her graduating class. She earned her Bachelor of Business Administration degree in International Business and Marketing from the University of Michigan.

With an ongoing commitment to excellence, Yuliia has demonstrated her dedication to academic and professional success. She holds over 8 years of professional experience in team building, content creation, leadership, and project management that have equipped her with a strong skill set and understanding of business and marketing strategies.

Yuliia's extensive background working with diverse businesses has strengthened her ability to effectively meet customer needs. As well as her innovative approach to adding creativity as a collaborative leader highlights her commitment to excellence.

With a genuine enthusiasm for building and nurturing relationships, Yuliia is dedicated to driving success for clients while contributing to the company's mission.

Jeff Letson
Growth Automation Leader

Jeff's two decades of experience in marketing, sales, analytics and operations places him at the center of the emerging field of revenue operations. Revenue operations is the alignment of technology, automation, data and teams to create buying experiences that convert more leads to customers, and more new business to recurring business.

In addition to both front line and executive leadership roles in marketing, sales and business intelligence, Jeff also holds an MBA from the Ross School of Business at The University of Michigan. He is passionate about bringing the growth-enabling technologies and methods used by enterprise organizations to small and mid-size businesses.

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